PETERSFIELD, England (Reuters) – Sorry humans, it seems like animals are more likely to find love these days thanks to a new dating application designed for them.
In England, a Tinder-inspired application was especially designed to help farmers find and match their cattle with a potential cattle partner.
“Tudder” is a mix of Tinder and udder, that lets farmers swipe right on the cattle they like and want to match with their own.
After swiping right and have been a match, farmers are directed to SellMyLivestock website where they could find out more information about the animals. There are information about milk yield, protein content, and calving potential, according to Doug Bairner, CEO of Hectare Agritech who runs the website and Graindex, a UK-based online agritech trading platform.
“Matching livestock online is even easier than it is to match humans, because there’s a huge amount of data that sits behind these wonderful animals that predicts what their offspring will be,” Bairner said.
Just like how Tinder works for humans, farmers get connected to other people all over the country, which makes trading and matching easier for them.
“You’ve got all this data of its background and everything which if you’re at a market you might not have had the time to go through for every single random animal,” James Bridger, cattle farmer and Tudder user, told Reuters in the southern English country of Hampshire.
The application launched earlier this year, on Valentine’s Day.