On TikTok, many live sellers fight for viewers’ screen time by employing various ways to hook them. One TikTok account found an adorable way for people to watch their video: their cute furbaby.
TikTok user Style It Daily sells clothes for animal companions. She lets her Pomeranian, Bailey, model the items.
In most of the livestreams, Bailey is seen sleeping. Viewers and buyers sometimes joke about how Bailey is sleeping on the job. Some say in jest that they just want to watch Bailey instead of buying items.
